The culture of an organization is based upon the values and beliefs of the people. If those values and beliefs are similar and aligned with one another, then the organization has a greater probability of realizing its vision, and the goals of the individuals associated with organization (organization and individual goals are aligned).  We want people to self-select to work with Rollin’ Gelato and to work on the initiative of developing and offering BOLD and VIBRANT balanced flavors to patrons in a fun manner (based upon having the same values and beliefs).  We believe that working with and having employees / team members with the similar core values and beliefs will make it more enjoyable to work together. Working in an enjoyable environment leads to higher performance and goal realization.

Below are the five (5) core values of the Rollin’ Gelato organization:

  1. Have fun and learn: People who work with Rollin’ Gelato have a need to learn, and thus, are always trying to find out new things — driven by their curiosity.  Learning is magnified when one is having fun (people want to learn more, and retain more of what they learn).  And if one isn’t having fun, then it isn’t worth doing (borrowed from guitarist, Tommy Bolin)…or as Grouch Marx said: “if you are not having fun, you are doing something wrong”.
  2. Individual and organizational transparency: Be honest and provide as much information as possible to all stakeholders. These days, technology can make that happen more readily, and Rollin’ Gelato works to use that technology to make the organization more and more transparent.
  3. Caring: We care about what our employees create, which is gelato that excites the taste buds of our customers.  In addition, we care about our customers and providing them with BOLD and VIBRANT flavors of gelato where they are at (taking the food to them).  And we care about the local community we live and operate in.
  4. Financially sustainability: To make a dent in providing bold and vibrant gelato, the organization needs to generate revenue that is greater than its expenses. Otherwise, the organization shouldn’t (and can not) exist and the organization should release the resources to the environment to allow for other opportunities to find their way to the market.  In other words, if Rollin’ Gelato is not financially sustainable, and has to use financial resources outside of revenue from customers, then the organization shouldn’t continue to exist — as the organization is not useful to society.